About the Role

We are partnering with a top MNC Medical Device company, undergoing an exciting phase of transformation and growth within its medical device portfolio. This role offers a rare opportunity to lead a high‑performing commercial team across Hong Kong and Taiwan, driving market expansion, accelerating adoption of innovative therapies, and shaping future go‑to‑market strategies in a dynamic and fast‑evolving environment.

The position combines sales leadership, strategic marketing, and cross‑functional collaboration, with strong autonomy to influence commercial direction and build sustainable growth.

Key Responsibilities

Commercial Strategy & Market Growth

• Own and execute country‑level sales and marketing strategies to drive revenue growth, market penetration, and long‑term business sustainability
• Translate global and regional priorities into local operating plans aligned with market dynamics in HK & TW
• Identify growth opportunities through segmentation, targeting, and differentiated value propositions

Sales Leadership & Field Excellence

• Lead, coach, and develop a team of experienced sales managers, supervisors, and front‑line professionals
• Set clear performance expectations, monitor execution quality, and drive accountability against commercial targets
• Strengthen sales force effectiveness through robust processes, capability development, and performance management

Go‑to‑Market & Brand Activation

• Drive product and program launches, ensuring strong alignment across sales, marketing, training, and customer education
• Partner closely with field teams to execute impactful customer engagement, training programs, and product messaging
• Ensure consistent, compliant, and compelling brand presence across key accounts and clinical stakeholders

Cross‑Functional Collaboration

• Work closely with internal stakeholders 
• Balance multiple stakeholder objectives to ensure smooth execution of strategic initiatives and operational priorities
• Contribute to regional and global discussions, sharing market insights and best practices

Operational Excellence & Transformation

• Establish and refine sales and marketing processes to improve execution efficiency and scalability
• Lead through ambiguity and change, driving transformational initiatives in people, processes, and ways of working
• Oversee budgeting, forecasting, and resource allocation with strong financial discipline

Market Intelligence & Insights

• Monitor competitive landscape, market trends, and customer needs
• Leverage insights to adapt strategies, refine positioning, and strengthen differentiation

Requirements

• Bachelor’s degree in Business, Marketing, Life Sciences, or related disciplines
• 7+ years of relevant sales and commercial experience, including people management responsibility
• Proven track record of leading sales teams and delivering sustainable growth in medical devices, healthcare, or highly regulated industries
• Strong strategic thinking combined with hands‑on execution capability
• Experience working across Hong Kong and/or Taiwan markets is highly preferred
• Excellent stakeholder management and ability to influence across functions
• Comfortable navigating complexity, change, and evolving organisational environments
• Fluent in English; Cantonese and/or Mandarin strongly preferred

Why This Role

• Lead a high‑impact commercial function with real autonomy and ownership
• Opportunity to shape sales and marketing strategy during a critical growth and transformation phase
• Exposure to a fast‑moving, innovation‑driven medical device portfolio
• Strong regional visibility with meaningful influence on patient outcomes
• Ideal platform for senior commercial leaders ready to step into a broader, transformational role