Job title: Regional Marketing Manager (Indonesia)
Job type: Permanent
Emp type: Full-time
Industry: Fintech
Salary type: Annual
Salary: negotiable
Location: Hong Kong
Job published: 2025-12-10
Job ID: 101136
Contact name: Jeremy Millip
Contact email: jeremy.millip@linksinternational.com

Job Description

About Our Client
Our client is a global leader in online trading and investment solutions, specializing in Forex, CFDs, and Crypto. With over two decades of experience and internationally recognized brands, they empower ambitious traders and investors across emerging markets. In Indonesia, they collaborate with a local technology and operations partner to deliver exceptional services and drive regional growth.

About the Role
We are seeking a strategic and commercially minded Regional Marketing Manager to lead marketing efforts across Indonesia. The role focuses on developing and executing impactful marketing strategies to support client acquisition, improve onboarding, and drive regional growth. It requires strong digital marketing expertise, regional market knowledge, and cross-functional collaboration skills. The ideal candidate combines commercial acumen with creativity and data-driven decision-making.

Key Responsibilities

  • Regional Strategy & Execution: Design and implement targeted marketing plans for Indonesia, aligned with global objectives, and identify opportunities for revenue growth and market share.
  • Commercial Focus: Ensure marketing initiatives contribute to lead generation, conversion, and revenue growth. Collaborate with Sales, Product, and Partnerships teams.
  • Onboarding Funnel Optimization: Improve client onboarding journey using data and user insights to optimize conversion paths.
  • Cross-Functional Collaboration: Act as the marketing lead for the region, working with Product, Payments, Compliance, Sales, and Partnerships teams.
  • Regional Advocacy: Champion Indonesia internally by sharing market insights, campaign performance, and recommendations.

Requirements

  • Proven experience in a regional or digital marketing role focused on the Indonesia market.
  • Deep understanding of digital marketing strategies and tools across acquisition, CRM, and funnel optimization.
  • Commercial mindset with a strong track record of delivering measurable business impact through marketing.
  • Strong cross-functional collaboration skills and ability to align diverse teams behind shared regional goals.
  • Analytical approach with experience using data and insights to guide strategy and improve performance.
  • Excellent communication and stakeholder management skills.
  • Fluency in Bahasa Indonesia and English (written and spoken) is essential.
  • Desirable: Bachelor’s degree or equivalent professional experience; experience within a brokerage environment.