Job Description
Responsibilities:
- Oversee the creation of market operation strategies, which include team development, user engagement, content management, event coordination, and data analysis.
- Continuously monitor and analyze operational metrics, generating reports to inform adjustments to strategies and optimize the business model, ensuring improved performance indicators.
- Participate in developing the company's product market strategies and help to advance these initiatives, while also exploring and maintaining partnerships for market resources.
- Formulate regulations and processes for marketing management, design both long-term marketing strategies and short-term promotional campaigns, and manage the training and assessment of the marketing team.
- Guide and implement user operation initiatives on the platform, focusing on acquiring, retaining, converting, and activating users, while enhancing user engagement and managing customer relationships.
- Analyze the market and compile relevant information reports, proposing specific plans and expansion strategies while remaining aware of competitive solutions.
- Supervise the execution of content operation plans, which include creating and designing promotional materials, as well as building and engaging with new media and community platforms.
- Contribute to the overall planning of the application platform, encompassing development strategies, business model frameworks, market operations, and product direction planning.
- Require at least a university degree and over five years of experience in sports event management, with the ability to independently organize and execute sports projects.
Qualifications:
- Strong leadership and decision-making skills, along with sensitivity to market channels and the ability to think critically about content and self-media operations.
- Excellent communication and coordination abilities, with a knack for organizational training and comprehensive analysis.
- Must demonstrate high initiative, adaptability to rapid changes, resilience under pressure, and strong execution capabilities.
- Prior experience in a similar industry is preferred.