Responsibilities

• Create and execute trade marketing plans, including program initiation, budget allocation, and promotional evaluation for specific customers and channels.
• Plan and track trade marketing budgets and assess promotional effectiveness.
• Manage and oversee the implementation of standardized trade marketing processes, tools, and administrative tasks (including approvals) to ensure smooth execution of activities.
• Collaborate with the sales team on pricing strategies and the implementation of trade marketing plans to meet sales targets.

Functional Skills and Knowledge

• Degree in Marketing, Economics, Business Administration, or a related field
• Minimum of 2 years of experience in the FMCG industry.
• Comprehensive knowledge of the business and industry, particularly in product categories and channels.
• Demonstrated experience in marketing planning, market research, and demand forecasting, with a solid understanding of customer and client marketing needs.
• Strong business acumen along with analytical and business analysis capabilities.
• Ambitious, assertive, self-driven, and results-oriented, with excellent interpersonal, presentation, and negotiation skills.
• Proficient in both spoken and written English and Chinese.