Our client is looking for a Marketing Manager in Singapore. Reporting to the Managing Director of Singapore, the candidate is responsible for developing new initiatives and creative brand campaigns that are engaging to our readers and advertisers. In addition, this position should be in close collaboration with the sales team to come up and create convincing content solutions, advertorials, branded content and events. The Marketing Manager will also establish and manage brand/editorial partnerships.

 

• Develop marketing communication plan (IMC / Online / Offline / On-Ground) to promote the brand
• Constantly generating ideas for new brand campaign and projects
• Supporting the Sales Team on ideations, proposals, client relationship management and revenue-generating initiatives
• Development of creative marketing strategy and implementation for our brands
• Development of brand solutions for advertisers in cooperation with other departments
• Oversee flagship campaigns/ events and budget allocation
• nalyse campaigns/activities’ performance for further optimization
• Partnership management, identify new potential target markets and brand partnership and develop tactics to reach them
• Identify opportunities for campaigns that will lead to an increase in revenue
• Establishing content and marketing partnerships with brand partners to generate buzz and drive magazine’s subscription
• Establishing relations with KOLs, celebrities for collaborative projects and branding; bringing their faces onto the site
• Keeping up-to-date with consumer insight, competitor movement, and market situation to define opportunity and thread

Qualifications

• Bachelor's Degree or Higher in Communications or Journalism, Media, Marketing, Business Administration, or related field.
• Keen interest, knowledge and contacts in the world of lifestyle, particularly in fields of the local people and society
• Possess at 3+ years’ experience in digital media/creative marketing field in Singapore
• Creativity and drive to collaborate with the sales team to create successful campaigns
• Proven track record of creating events, partnerships and creative brand campaigns
• Excellent verbal and written communication skills and an ability to communicate and present clearly at a high level.
• Creative, resourceful, detail-oriented, highly organized, and a good team player.
• The ability to work on multiple projects, under pressure and to deadlines.

Preferred to have

• Knowledge of premium and luxury brands in Singapore
• Existing relationships with luxury brands, upscale celebrities and KOLs in the market
• Experience with event management, and general knowledge of photos and video editing software (illustrator, Photoshop, Premiere Pro)
• Social media-savvy and always staying on top of trending topics in the society
• Deep understanding of the complex and constantly evolving digital/traditional media landscape and consumer’s behavior.

Interested applicants please kindly submit your resume to alvin.see@linksinternational.com or click Apply Now button.
We regret to inform that successful applicants will be contacted. Thank you.
Alvin See Peng Kiong
Personal Reg No: R22104903
Links HR Singapore Pte Ltd 
EA License No: 09C5322