Job title: Senior Manager (Content development/Creative)
Job type: Permanent
Emp type: Full-time
Industry: Advertising and Media
Salary type: Annual
Salary: negotiable
Job published: 2022-11-11
Job ID: 85245
Contact name: Larissa Zheng
Phone number: +85239150278
Contact email: larissa.zheng@linksinternational.com

Job Description

Our client is a government sub-vented body as market leader to promote Hong Kong tourism industry. Currently they are looking for a Senior Manager (content development) to lead their content team.

 

Responsibilities

  • Oversee content strategies across company major social media channels (Facebook, Youtube, Instagram and TikTok)
  • Create digital content, including photography, video, art direction and copy across multiple forms and social channels
  • Manage a content team including writers, designers and videographers across creative areas 
  • Plan social media postings and calendars across trends
  • Supervise digital assets development and create brand assets for marketing events
  • Monitor content production cycle for campaigns and events
  • Provide recommendations on poor performing content and social channel engagement 
  • Work close with content partners, stakeholders, and vendor to produce high quality content

Requirements

  • Degree holder in Journalism, Marketing, Communications or related subjects
  • At least 10 years’ experience in advertising, marketing agency, content creation, publishing, or related fields
  • Hands-on experience in developing social content strategy
  • Manage large scale, world-class, regional campaigns and multiple platforms experiences are preferred
  • Able to provide complex ideas into understandable story angles
  • Good team player with international mindset
  • Excellent fluency in English and Chinese