Job title: Sales Admin
Job type: Permanent
Emp type: Full-time
Industry: FMCG
Expertise: Marketing
Salary type: Monthly
Salary: HKD $16,000.00
Location: Hong Kong SAR
Job published: 2020-05-18
Job ID: 81705
Contact name: Alexis Ku
Phone number: 3915 0224
Contact email: alexis.ku@linksinternational.com

Job Description

About the Company

Our client is a reputable conglomerate leading in the Manufacturing & Trading sector. Currently, they are looking for a Marketing Executive / Content Developer to join their team.

Preferred candidates from the B2B side (agency / in-house), experience in developing external communications materials for online and offline channels needed.

            Responsibilities:

Inbound Lead Generation

  • Drive inbound lead engine through content marketing, event marketing & digital marketing.
  • Optimize customer user journey for up-selling strategy

Conversion Rate Optimization

  • Monitor conversion funnel across various entry points, as well as the relevant leading and lagging business and marketing indicators;
  • Provide customer advocacy and identify customer experience improvement opportunities

Market Share

  • Identify needs (product/service offering and marketing levers) to address segment's needs;
  • Collaborate with Product team for providing customer segmentation understanding, customer and market insights in their product's / feature's development cycle;
  • Identify the product-market fit for the targeted segment

 

Requirements:

  • 2 years’ marketing / content development experience within B2B corporates
  • Passion in data-driven marketing and creating growth
  • Uniquely creative, strategic, and operational marketer
  • Proven ability to manage multiple projects in a fast-paced environment
  • Excellent command of both English and Chinese


Please click the 'Apply' button below or send through your most updated CV.
All personal data collected will be kept under strictly confidential and will be only used for recruitment purpose.